The Critical Metrics Most Coaches and Course Creators Aren’t Tracking for Long-Term Success 

One way to get serious with your business is to get cozy with your metrics. The only problem is that metrics are based on data, and data has been known to inspire this response – “Data?! GROSS.” 

Instant turnoff…maybe…but also…the closest thing to your business’ crystal ball. 

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In this episode, Steve Corney joins me to break down the difference between external and internal metrics and how they each reveal different aspects of your business’ performance. In the wrap up, we review key data points you can zero in on to make simple yet effective tweaks to your course curriculum or programs to radically improve completion rates. 

(Because – and we say this with love in our hearts – if nobody’s finishing your stuff, what are you even charging for?)

Quick overview of what we cover:

  • What we’re talking about when we say “Bums on Seats” metrics vs. “Keeping Bums on Seats For as Long as Possible” metrics
  • The Metrics Goggles you’re probably wearing that make external metrics look good from afar (when they’re really ‘far from good’)
  • The tell tale signs within your program that point to whether someone will have success with your methods/using your knowledge
  • Why the ‘Industry Standard’s’ 3% completion rate for self-directed learning courses is laugh-(so we don’t cry)-able 
  • How to detour around the “Cliff Moment” where people totally disappear from your curriculum/course
  • Why automating triggered follow-ups for those who fall off is actually one of the best ways to stay personal…and recapture engagement
  • The ‘Advanced Sorcery’ available to customize one curriculum to work for many (i.e. your novice —> advanced knowledge clients)
  • Why it’s sooo worth it to look beyond the WORK of making improvements…and see it for the OPPORTUNITY to do something cool for your clients that it really is


CHECK OUT STEVE + ADRIANE’S JOINT PROJECT: 


MORE STEVE EPISODES:

RESOURCES: 

  • Click here to join Adriane’s Scalable Foundations Membership
  • Click here to get on the waitlist for Sustainable Growth Lab
  • Click here to work with Adriane and the Soulpreneur Agency
  • Book a call to work with Soulpreneur to grow your business

LET’S CONNECT: 

CONNECT WITH STEVE: 

Hello!

My name is Adriane

and I’m on a mission to help purpose-driven service biz owners design Intentional, Sustainable, Profitable™ businesses that not only light you up, but light up the world – and that can run without you, so your business becomes the fuel for you to do more of what you love.

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